Italian Pasta Brand Packaging

Olha Takhtarova Packaging
Olha Takhtarova Packaging

Italian Pasta Brand Packaging

Packaging

Italian Pasta Brand is a packaging and visual identity design for a range of pasta products and sauces. A deep blue base color unites the whole range, while bright shades of orange, coral, purple, green and blue separate each pasta shape on the shelf. A gold Pantone accent and an engraved logo showing a chef refer to traditional pasta making methods. Cooking instructions and nutritional details are printed on every pack, and clear typography aids quick reading. Recyclable materials are used for the packaging.

 
 
Details
Olha Takhtarova
Packaging
Olha Takhtarova Packaging

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