Dou Xiaojiu Package Design

Beijing Forestry University Package Design
Beijing Forestry University Package Design

Dou Xiaojiu Package Design

Packaging

Dou Xiaojiu's Story is a small bottle liquor brand developed for white-collar workers in China's first tier cities. As a cultural and creative liquor brand, it features the concept of cartoon and blind box, which tells the story of white collar workers through cartoons on the bottle body, resonating with consumers. Dou Xiaojiu has overturned people's perceptions of liquor in terms of taste, design and copywriting, bringing consumers a pleasant surprise.

 
 
Details
Beijing Forestry University
Package Design
Beijing Forestry University Packaging

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