Hand over Hand Brand Identity
Hand over Hand Brand Identity
Hand over Hand is a brand identity created for a provider of special education services. The identity keeps the hand drawn hand and book elements of the earlier logo to preserve continuity and personality. Analogue, a modern typeface with gentle curves and high contrast letterforms, supports a friendly and approachable tone. Circular and square geometric cuts create a balanced composition that reflects regional and demographic diversity. The system is applied to social media, web pages, eBooks, outdoor advertising, magazines, packaging and business cards.
- Category : Graphic Design
- Designer : Yiwen Zhang
- Designed For : Hand over Hand