Boilerplate

Ricardo Montenegro is a Partner and Creative Director at Tipz, an advertising agency based in Espírito Santo, Brazil. He leads the conception and development of design and communication work, including visual identity, brand systems, campaigns, and multi-platform content, bridging strategy, copywriting, and art direction. His background includes experience within international communication networks, contributing to large-scale projects for major brands and complex operations, with an emphasis on consistency, standardization, and adaptation across multiple touchpoints. At Tipz, he delivers work for Brazilian companies and globally active clients, guiding projects from concept to implementation. His work has been recognized by international awards and festivals, including a Cannes Lions finalist selection and an El Ojo award.